A gift to our Dodge County friends
Some exciting things are happening with the Dodge County Independent, and I’d like to share some of them with you this week.
This week we’re going out to an expanded audience as nearly every household in Dodge County and western Olmsted County will be receiving the newspaper. In the newspaper industry, we refer to it as a “sample copy,” where we send the paper to everyone whether they are a subscriber or not. It’s a gift to our friends who cherish local news.
Our primary mission is to provide quality community news with the best interest of Kasson, Mantorville, Dodge Center, West Concord, Hayfield, Claremont as well as the Byron area in mind each week. We think we provide a dynamic newspaper filled with hometown news for our readers every week. We don’t want anyone to miss out.
Over the past century, Dodge County has offered six weekly newspapers serving residents. Unfortunately, it has been trimmed down to one—the DCI. Newspapers have struggled across the country for several years. Only your help through subscribing and possibly advertising your business, event or organization can help keep the DCI thriving and serving the area for many years to come.
I’m confident that once you sample our paper, you’re going to wonder why you’re not receiving it every week. We can help with that by offering some great subscription specials, both for the print edition as well as the E-Edition, which can be accessed online.
But that’s not all that’s going on.
Along with the great print product we produce each week, we are always looking at opportunities to enhance the ways we reach the community.
We have launched an indoor digital newschannel network with the help of a company that has become the largest indoor digital billboard network in Minnesota. Right now, the company has over 250 venue locations that feature indoor digital billboards. About half of them are partnered with newspapers.
Basically what happens is digital screens have been installed in various businesses like bars, restaurants and service places. The screens will feature captivating hyper-local community content, including advertising from local businesses. This is a different way for businesses to reach clients.
As you can see, the gift of local news comes in many shapes and sizes. We are excited to offer you various options to keep you informed about the greater community of Dodge County.
We’re never sitting idle. We love going in hot pursuit of providing the area’s best option for local news coverage.
See full story in this week’s print edition or subscribe online. Please subscribe here or current subscribers can login here.